Full Curriculum

16 Modules. 90 Days.
Built from ₹100Cr+ of Real Campaigns.

Every module is based on what actually works in live campaigns right now. AI tools are not an add-on — they are integrated into every single module from Day 1.

16
Modules
90
Days
2
Programs
₹20K
Online
AI Content Creation· SEO & Organic· Meta Ads· Google Ads· Performance Marketing· Shopify· YouTube· AI Video Editing· Email Marketing· AI Tools Mastery· AI Content Creation· SEO & Organic· Meta Ads· Google Ads· Performance Marketing· Shopify· YouTube· AI Video Editing· Email Marketing· AI Tools Mastery·
All 16 Modules

Everything in the program.

Click any module to expand and see exactly what is covered in that section.

Online — ₹20,000 Offline — ₹24,000
01
🤖

AI Content Creation

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What You Learn

Learn to use ChatGPT, Claude, and other AI tools to create high-converting marketing content at 5x speed. This module covers AI prompt engineering, content frameworks, ad copy creation, caption writing, and how agencies use AI daily to produce professional-quality content without a full team.

Topics Covered
  • ChatGPT & Claude for marketing copy
  • AI prompt engineering for ads
  • Instagram & Facebook caption writing
  • Blog content creation with AI
  • Ad headline & description generation
  • Content repurposing using AI
02
🔍

SEO & Organic Traffic

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What You Learn

Master search engine optimisation from the ground up. Learn keyword research, on-page SEO, off-page link building, technical SEO fundamentals, and local SEO — the strategies used to rank real client websites on Google.

Topics Covered
  • Keyword research tools & strategy
  • On-page SEO — titles, meta, headings
  • Off-page SEO & backlink building
  • Local SEO for Hisar & Haryana businesses
  • Google Search Console setup & use
  • Technical SEO basics
03
📱

Social Media Marketing

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What You Learn

Build and execute platform-specific social media strategies that grow real audiences. Learn content planning, reel scripting, posting schedules, and how to grow organic reach without paid ads.

Topics Covered
  • Instagram growth strategy
  • Facebook page management
  • Content calendar creation
  • Reel scripting & hooks
  • Hashtag strategy
  • Organic reach optimisation
04
📣

Facebook & Meta Ads

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What You Learn

The most in-depth Meta Ads module available in Hisar — taught by a team that has managed ₹100 Crore+ in real Meta ad spend. Every concept is backed by real campaign data and live walkthroughs.

Topics Covered
  • Ads Manager structure & navigation
  • Campaign, Ad Set & Ad level strategy
  • Audience research & targeting
  • Custom & Lookalike audiences
  • Creative strategy & A/B testing
  • ROAS optimisation & budget scaling
  • Retargeting campaigns
  • Meta Pixel setup & tracking
05
🎯

Google Ads & PPC

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What You Learn

Run profitable Google Ads campaigns across Search, Display, and YouTube. Learn keyword bidding strategy, Quality Score optimisation, conversion tracking, and Performance Max — the campaign type dominating Google Ads in 2025.

Topics Covered
  • Google Ads account structure
  • Keyword match types & negative keywords
  • Search campaign creation
  • Display & YouTube campaigns
  • Performance Max campaigns
  • Conversion tracking setup
  • Quality Score & Ad Rank
  • Google Analytics 4 integration
06
📈

Performance Marketing

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What You Learn

Think like a performance marketer — data-first, ROI-focused, and always optimising. Learn attribution modelling, funnel analysis, multi-channel campaign management, and how to make decisions from data rather than guesswork.

Topics Covered
  • What is performance marketing
  • Attribution models explained
  • Full-funnel campaign strategy
  • ROAS, CPA, CPL metrics mastery
  • Multi-channel campaign management
  • Reporting & client communication
07
💰

Affiliate Marketing

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What You Learn

Build a passive income stream through affiliate marketing. Learn how affiliate networks work, how to choose products, drive traffic, and earn commissions — a complete business model that works alongside a full-time career.

Topics Covered
  • Affiliate marketing fundamentals
  • Top affiliate networks in India
  • Niche selection strategy
  • Traffic generation for affiliate
  • Commission structures & earnings
  • Building affiliate funnels
08
🛒

Dropshipping & Ecommerce

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What You Learn

Launch and market an online store from scratch — without holding inventory. Learn product selection, supplier sourcing, store setup, and the exact ad strategy used to profitably scale dropshipping businesses.

Topics Covered
  • Dropshipping business model
  • Product research & supplier sourcing
  • Pricing strategy & margins
  • Ecommerce store setup
  • Paid ads for ecommerce
  • Scaling profitable products
09
🎬

YouTube & Video Scripting

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What You Learn

Build a YouTube channel, grow an audience, and monetise it. Learn video SEO, scripting frameworks that retain viewers, thumbnail strategy, and how to turn a YouTube channel into a business asset.

Topics Covered
  • YouTube SEO & keyword research
  • Video script writing framework
  • Thumbnail design strategy
  • Watch time & retention tactics
  • Monetisation paths
  • Channel growth strategy
10
✂️

AI Video Editing

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What You Learn

Edit professional-quality videos using AI tools — no prior editing experience required. Learn to use AI-powered editors, auto-captions, B-roll generation, and reel creation tools that agencies use to produce content at scale.

Topics Covered
  • AI video editing tools overview
  • Auto-captioning & subtitle tools
  • Reel & short-form video editing
  • B-roll & visual enhancement
  • CapCut + AI features
  • Batch video production workflow
11
📸

AI UGC Content

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What You Learn

Create authentic User-Generated Content using AI — the most trusted content format in 2025. Learn to produce UGC-style ads, testimonial videos, and organic content that converts at significantly higher rates than traditional ads.

Topics Covered
  • What is UGC & why it converts
  • AI UGC creation tools
  • UGC ad script writing
  • UGC for Meta Ads
  • Building a UGC content library
  • UGC vs traditional ad creative performance
12
🌐

Shopify Marketing

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What You Learn

Set up and market a complete Shopify store. Learn product page optimisation, abandoned cart recovery, email flows, upsell strategies, and how to run paid ads specifically for Shopify stores.

Topics Covered
  • Shopify store setup basics
  • Product page optimisation
  • Abandoned cart email recovery
  • Upsell & cross-sell flows
  • Meta & Google Ads for Shopify
  • Shopify analytics & tracking
13
🎨

AI Website & App Design

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What You Learn

Build professional websites and landing pages using AI — no coding, no designer, no expensive agency. Learn to use AI website builders to create client-ready sites in hours instead of weeks.

Topics Covered
  • AI website builders overview
  • Landing page design principles
  • Lead capture page creation
  • Portfolio website building
  • Mobile optimisation
  • Basic conversion rate optimisation
14
🖼️

Canva — Visual Design

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What You Learn

Master Canva for professional marketing design. Learn to create ads, social media posts, presentations, pitch decks, and brand materials that look like they came from a design agency.

Topics Covered
  • Canva interface & shortcuts
  • Ad creative design principles
  • Social media post templates
  • Brand kit setup
  • Canva AI features
  • Presentation & pitch deck design
15
✉️

Email Marketing & Lead Generation

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What You Learn

Build, grow, and monetise an email list. Learn to write email sequences that convert, set up automation flows, generate quality leads consistently, and measure email marketing performance.

Topics Covered
  • Email marketing fundamentals
  • Lead magnet creation
  • Email sequence writing
  • Automation flow setup
  • Subject line optimisation
  • Lead generation strategies for India
16
🏆

AI Tools Complete Mastery

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What You Learn

A comprehensive module covering all the AI tools used across the entire program — and the latest tools released in 2025. Learn how to build complete AI-powered workflows that make you work 5-10x faster than non-AI marketers.

Topics Covered
  • Complete AI tools ecosystem
  • AI workflow building
  • Automation with AI
  • Perplexity for research
  • Gamma for presentations
  • Opus Clip for video
  • ElevenLabs for voiceovers
  • Future-proofing your skillset
Curriculum Questions

Questions about
what is taught.

Is the curriculum the same for online and offline? +
Yes — identical 16 modules. The offline program has the added advantage of in-person hands-on AI tools lab and daily direct access to Abhishek, but the course content itself is exactly the same.
Are all 16 modules covered in 90 days? +
Yes. The 90-day program is structured to cover all 16 modules with adequate time for practical exercises and real project work in each section.
Do you teach the latest AI tools — not 2022 versions? +
Yes. The curriculum is updated based on what we actually use in the agency right now. If a new tool becomes industry-standard, it gets added. We do not teach outdated tools.
Will I get real projects to work on during the course? +
Yes. Real campaign projects are part of the program — not manufactured assignments. You leave with portfolio work you can show employers or clients.
Can a complete beginner follow this curriculum? +
Yes. The program starts from absolute basics in each module and builds to advanced. No prior digital marketing or technical knowledge is required.

See these modules taught live.
Demo class is free.

No commitment. No payment. One session with Abhishek — and you will know exactly what this program feels like.

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